Nikki Peters
Marketing & Communications
San Marzano: perfect look, taste and presentation in our boxes! Therefore my favorite.
Energy and environment
The Dutch greenhouse horticulture sector is already a leader in sustainability compared to greenhouse horticulture elsewhere in the world
Water
The Netherlands is traditionally expert in managing water. We have elevated (rapid) drainage and disposal of water to an art.
Biodiversity
Our tomato cultivation is a natural process founded on the principles of mother nature.
Residual streams
This pillar is an area of our industry that does not get the attention it deserves. Large volumes of unusable tomatoes are disposed of each year.
The local community
We seek a good balance between the recreational value of the area and its value to us as entrepreneurs.
Goals
The Sustainable Development Goals (SDGs) are 17 goals to make the world a better place by 2030.
Converting waste streams into high-quality products is our goal!
A flavoursome
Future
At Wim Peters Kwekerijen we focus with pride on the future, a future with care for nature and society around us.
We want to differentiate ourselves in the market by moving progressively towards fossil-free cultivation. We are going to work with nature to increase biodiversity and continue to seek ways of using water even more sustainably. We fully embrace our responsibility for exploiting the inherent value of our waste streams. We are also aware of our impact on the local community. As a result, local initiatives relating to education and healthy nutrition will occupy an even higher position on the agenda. In our opinion, this is the only way to safeguard our fine family tradition for future generations.
We strongly believe in continuing to do what we do best: growing delicious tomatoes. While we do not rule out further increases in scale, we will never compromise our tradition and culture to achieve this. We refuse to be pressurised into growing the business, and will only expand when we are ready to do so. Maintaining control over our own sales is a crucial aspect here.
Finally, we focus actively on following innovations in greenhouse horticulture. It is the progressive nature of this sector that makes us a leader in global markets.
The Future of Tradition.
Green heroes
The Future of Tradition
